PPC Advertising & Ads Management

Description

Amazon is now the third-largest advertising platform in the world — and getting seen means paying to play. We build and manage full-funnel Amazon ad campaigns that put your product in front of high-intent shoppers, launch new products with momentum, and scale profitably. Our focus is simple: lower ACoS, grow TACoS, and turn ad spend into sustainable, compounding sales.

Our Promise

Smarter ads, Higher profits.

1) New Product Launch — Vine & Deals

A new product needs velocity, reviews, and visibility — fast. Before scaling ads, we give your
launch a running start.

How we do it

We enroll your product to earn authentic early reviews from trusted reviewers. Reviews are both a conversion driver and a ranking signal — essential before pushing ad spend.

Lightning Deals, 7-Day Deals, Prime-exclusive discounts, coupons, and BOGO offers to spike sales velocity at launch and during peak
seasons.

Aggressive, well-targeted launch ads that build keyword rank and Best Seller momentum quickly — without wasting budget.

2) Sponsored Products

The workhorse of Amazon advertising — capturing high-intent shoppers at the exact moment
they’re ready to buy.

How we do it

Your product appears in search results and on competitor product pages, in front of ready-to-buy shoppers.

Bid and placement optimization (top of search, product pages)
tuned to lower ACoS and lift ROAS.

Keyword and ASIN targeting, reverse-ASIN competitor targeting, and negative keywords to cut wasted spend.

3) Sponsored Brands

Own the top of search, build brand awareness, and send shoppers straight to your store.

How we do it

Custom headline, logo, and multi-product ads at the very top of search results.

We drive traffic to your Storefront (Store-linked Sponsored Brands can earn up to 2x higher ROAS), defend your brand terms, and conquest competitors.

Scroll-stopping video ads that showcase your product and brand.

4) Display, Video & Audio

Reach shoppers beyond search — across Amazon and the wider web — for retargeting,
awareness, and new-customer growth.

How we do it

Retarget shoppers on and off Amazon who viewed your product or similar items, keeping your brand top of mind.

High-impact video and Sponsored TV ads on Fire TV and Prime Video — perfect for launches and brand awareness.

Programmatic display and video across Prime Video, Fire TV, Twitch, IMDb, and third-party sites — for retargeting and prospecting new audiences.

Voice-first brand messaging on Amazon Music and Audible for upper-funnel
reach.

5) How We Manage & Optimize

Ads are never “set and forget.” We manage every campaign like your margin depends on it — because it does.

How we do it

Deep keyword and competitor research, plus a clean campaign architecture built to scale.

Ongoing bid, budget, and placement tuning, with negative keywords to eliminate wasted spend.

We optimize for total profitability and TACoS, not just a pretty ACoS number.

Clear, regular reports so you always know exactly what your ad spend is doing.

What’s Included

Our Process

1

2

3

4

Audit & Strategy

We audit your account and build a custom, profit-focused advertising strategy.

Launch & Structure

We set up clean campaign architecture across the right ad types for your goals.

Optimize Continuously

We tune bids, budgets, keywords, and placements to drive profit day after day.

Scale & Report

We scale what’s profitable and report transparently on real growth.

Why EcomsGrowths

Most agencies chase a pretty ACoS number that hides the full picture. We optimize for total profit — lower ACoS and a growing TACoS — across the full funnel, from launching a brand new product to scaling an established one. Real strategy, hands-on management, and full accountability for every dollar you spend.